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Discover Africa: 10 Essential Destinations for the Discerning Traveller
Africa’s boundless diversity and stunning beauty offer a treasure trove of experiences for every traveller. With approximately 1.4 billion people spread across 54 nations, this vast continent dazzles with rich cultures, ancient civilizations, crystalline beaches, breathtaking landscapes, and world-renowned wildlife. Often hailed as the...
Africa’s High-End Tourism Surge: Insights from Penny Fraser on Trends, Opportunities & ILTM Africa 2025
In the debut episode of the VA Tourism Podcast for 2025, Kojo Bentum-Williams sat down with Penny Fraser, the Sales, Sponsorship & Partnerships Director at RX Africa, to dive deep into the dynamic shifts redefining Africa’s luxury tourism market. As the driving force behind flagship events such as Africa Travel Week and ILTM Africa, Fraser shared...
Africa’s MICE Revolution: A 2025 Outlook
As the global landscape of meetings, incentives, conferences, and exhibitions (MICE) evolves, Africa is emerging as a dynamic hub poised to redefine business events across the continent. Building on the momentum of 2024, high-profile events such as the G20 summit have ignited a transformative wave, prompting industry leaders to embrace data-driven...
Kenya Sets Sights on Australian Market with Renewed Tourism Drive
Kenya is ramping up efforts to attract Australian travelers, aiming to boost international arrivals and solidify its reputation as a top destination for adventure, culture, and wildlife. During a high-profile engagement in Melbourne, Cabinet Secretary for Tourism and Wildlife, Hon. Rebecca Miano, underscored the immense potential of the...
Kenya Eases Travel Requirements for Most African Visitors
Kenya has announced a major shift in its travel policy, allowing citizens from nearly all African nations to enter without prior authorization. This move, outlined in a new cabinet directive, aims to enhance regional integration, boost tourism, and support open skies policies. Previously, Kenya had introduced a "visa-free" system requiring most...
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